E-commerce · step by step

Before your first order,
make the numbers clear.

Choosing a platform, preparing the product and calculating cost are linked steps. This guide is a starting point for ordering your decisions and the questions you should ask. Fee examples come from Amazon and noon in Egypt; the questions apply anywhere.

Choose a path that fits how you operate

More than one way to sell.

01 / Marketplace

Selling on a marketplace

Start by reviewing seller account requirements and your category, then commission, shipping and fulfilment model, and settlement dates.

02 / Own store

WordPress and your own store

Arrange your catalogue, checkout and shipping experience, and store policies. Plan for hosting, maintenance and traffic sources.

03 / Content and social platforms

From interest to order

Content that explains the product, a clear way to order, and organised tracking of inventory, customer service and each order’s status.

Questions that keep coming up

Answers that help you
ask the right question.

Sources last reviewed: · Fee examples: Egypt (Amazon Egypt, noon Egypt). Fees vary by category and service and may change; open the official source for each answer before pricing. Rules differ by country.

Suggest a new question ↗
Should I start with my own store, Amazon or noon?

Start with your product, its margin and your ability to fulfil orders. Marketplaces have commissions and fulfilment rules; an independent store has operating and customer acquisition costs. You can use several channels if inventory, pricing and operations are coordinated. Base the decision on actual costs for your product.

What is the Amazon Egypt commission?

It varies by product category. Example reviewed on 2 November 2026: Pet Products in the Amazon Egypt table carries a 14% referral fee, with a minimum of EGP 5 before VAT. Add fulfilment and storage or courier costs for your model; this is not the total cost per order. Official source ↗

What is the noon Egypt commission?

It varies by category and fulfilment model. In the table dated 1 February 2026, Pet Food & Accessories carries 10% with FBN and 15% with FBP, before VAT, plus the applicable fulfilment fees. FBN ↗ FBP ↗

What is the difference between FBN and FBP?

With FBN, you send stock to noon centres for storage, order preparation and delivery. With FBP, you keep the stock and prepare orders, and may use Direct Ship for delivery. Compare commission, shipping, storage and the inventory cycle together. Official source ↗

How do FBA, Easy Ship and Self-Ship differ?

With FBA, Amazon stores, packs and delivers. With Easy Ship, you store and pack, and Amazon delivers. With Self-Ship, you arrange delivery. Each model has different costs and responsibilities. Official source ↗

Is WooCommerce really free?

The core plugin is free, but running a store has costs: hosting, a domain, maintenance, and any paid extensions or payment gateway fees you use. Your budget depends on your requirements and usage. Official source ↗

How can I estimate profitability before listing a product?

Subtract product, packaging, commission, fulfilment, storage, returns, advertising, payment fees and applicable taxes from the selling price. Allocate fixed costs across a realistic sales volume, and try a scenario with more returns or higher advertising costs. The result is an estimate that depends on the accuracy of your inputs.

What do I need for a product listing?

Start with accurate product information: name, size, weight, ingredients or specifications, real photos and a product identifier where required. Prepare a clear title and benefits you can substantiate, then check the category and platform policies. Have a person review the output before publication, especially AI-generated material.

Can I use AI images on a product page?

You can use illustrations that comply with the channel’s policy, but the product image and specifications must reflect what the customer will receive. Do not invent a certification, ingredient or packaging. Label illustrative images when showing them in a project case study.

Do links mean inventory and orders are synchronised?

Links only take you to the store or sales page. Synchronising inventory, orders and prices requires a separate integration, testing and permission from the account owner.

Do you guarantee sales or account approval?

No. Approval depends on the platform, your documents and its policies. Sales depend on demand, pricing, content, operations and advertising. We define deliverables and review performance rather than make unsupported numerical promises.

What should I share for an initial store review?

Share the store URL, product types, target channels and the problem you want to solve. A public catalogue and a sample of pages are enough for an initial review. Do not send passwords or customer data.

Try your product’s numbers

Selling price isn’t profit.

An estimate for a single order. Enter the actual commission for your category from the platform, and add all expected costs. The calculation happens in your browser. Use one currency for every amount.

Fill in the four fields to calculate what’s left of the order.

The result is before any cost you did not enter. The calculator does not apply tiers, minimum commission or tax treatment automatically; include their effect in other costs. Review the platform’s invoice and actual terms.

AI helps with your steps

Clearer descriptions.
Review before publishing.

Use tools to organise product data, develop content ideas and draft descriptions. Keep approved product information as the reference, and review any claim or image before the buyer sees it.

Explore the tools →
01 Original product data
02 An organised draft
03 Review, then publish